Be easy to find on Google, and never miss a lead from your website.

For small businesses in major US cities, Pastel Brands cleans up your Google, Apple, and Bing listings, tests that every call and form from your website actually reaches you, and sets up Google Analytics to count them. Fixed prices, bought online.

Lead Leak Test: if it finds no leak and no fix worth making, you get a full refund. Terms and refund policy

  • Fixed scope and price
  • Secure Stripe checkout
  • Done by Austin McDowell, Minneapolis
Prices at a glance

Pastel Brands is a Digital Architects company, a Google Partner agency. These are Digital Architects results, as published on digitalarchitects.org.

  • $2.6M+Client revenue generated (past year)
  • 731%Average client ROAS
  • 688K+Clicks delivered
  • 5.0 ★Google rating from 18 reviews
Digital Architects has worked with:
  • Priceline
  • Home Depot
  • Minneapolis Farmers Market
  • Renaissance Festival
  • Chanhassen Dinner Theatre
  • City of Burnsville
  • Old Home Foods
  • Anderson Heating and Air
  • 3rd Lair Skatepark and Skateshop

Three problems that quietly cost local businesses customers.

You may not see these yourself. Your customers do.

Leads that never reach you

"The phone is slow." "I never heard back from that form."

A quote form that sends nowhere, a phone number you can't tap on a phone, or a booking link that breaks. We test each one and show you what passes and what fails.

Lead Leak Test, $39

Listings that are wrong or unclaimed

Wrong hours on Google. "Claim this place" on Apple Maps.

We claim and clean up your Google Business Profile, Apple Business, and Bing Places so your name, address, phone, hours, and categories match everywhere.

Listings cleanup, $400

Analytics that can't see your leads

"My key events show 0." "Where do my leads come from?"

We set up Google Analytics so forms, phone clicks, sign-ups, and bookings are counted, test every one, and send them to Google Ads if you run ads.

Analytics tracking, $400

Pick the fix. Pay once. Get it done.

Every package has a fixed scope and a fixed price. The bundle covers both being found and being measured for $750.

Not sure where to start?

The $39 Lead Leak Test checks whether your quote form, call button, and booking link actually reach you, and tells you what to fix first.

See the Lead Leak Test

Local Listings Claim and Cleanup

For owners whose map listings are unclaimed, outdated, or don't match.

$400one-time

 

  • Google Business Profile, Apple Business, Bing Places
  • Name, address, phone, hours, and categories matched
  • Plain-English summary of what changed

GA4 Key Events and Conversion Tracking

For anyone whose key events show 0 or whose leads have no source.

$400one-time

 

  • Forms, phone clicks, sign-ups, and bookings as key events
  • Every event tested so you know it fires
  • Google Ads conversion import if you run ads

Monthly Website Care

For owners who want the site updated, backed up, and watched.

$149/ month

Billed monthly through Stripe

  • Software, theme, and plugin updates
  • Regular backups and uptime monitoring
  • Short monthly report of what was done
Enterprise

Enterprise Tracking and Analytics

For larger businesses with thousands of monthly clicks, multiple sites, or multi-step funnels.

Starting at$2,000custom quote

Final quote after a short scoping call. Austin confirms scope before any work starts.

  • Full GA4 and Google Tag Manager architecture across sites and funnels
  • Google Ads and Meta conversion import
  • Call tracking and CRM or lead source attribution
  • Ecommerce or multi-step funnel events
  • Looker Studio dashboard
  • Documentation and a team walkthrough
Payments processed by Stripe Prices in USDFull refund within 7 days of purchase. No refunds once work has begun. Terms Not sure? Ask a question first

Four steps from checkout to done.

You buy online, we handle the setup with you, and you get a plain-English summary of what's live.

  1. Choose and check out

    Pick a package and pay through secure Stripe checkout.

  2. Kickoff checklist

    You get a short list of the access we need, and we confirm the timeline together.

  3. Set up and tested

    We do the work and test it, so nothing is "probably working."

  4. Plain-English summary

    You see exactly what's live, what changed, and anything still pending.

You work with Austin, not a call center.

Pastel Brands is run by Austin McDowell, who started Digital Architects in downtown Minneapolis in 2021. His background includes Apple, running enterprise IT for the Minnesota Timberwolves and Lynx, and directing web development and digital ad teams at established agencies.

Austin runs every kickoff and is reachable by phone and email. You keep ownership of your accounts and your data.

More about Austin and Digital Architects

Talk to a person

Pastel Brands, a Digital Architects company
711 Hennepin Avenue, Suite 507
Minneapolis, MN 55403

Straight answers before you buy.

  • Fixed scope, fixed price

    You know what you're getting and what it costs before you pay.

  • Stripe checkout

    Card details go straight to Stripe and never touch this site.

  • No ranking promises

    We make your listings accurate and your leads measurable. We won't promise a map position.

  • A real person

    Austin runs every kickoff and is reachable by email and phone.

What do I need before I buy?

Nothing special. After checkout you get a short kickoff checklist. For listings, that's owner access or the ability to complete each platform's verification step. For GA4, it's admin access to your website plus Google Analytics, Tag Manager, and Google Ads if you want conversions imported.

How long does it take?

Austin confirms the timeline with you at kickoff, once we know what access is already in place. Listing verification can add wait time, because Google, Apple, and Microsoft control that step.

Do I have to share my passwords?

Where a platform allows it, we ask you to add us as a user instead of sharing a password. If a platform requires the owner to verify, we walk you through it.

Will this get me to the top of Google Maps?

No one can honestly promise a specific spot on Google or Apple Maps, so we don't. These packages make sure your listings are claimed, accurate, and consistent, and that your leads are actually measured.

Which package should I start with?

If customers can't find you on maps, start with listings. If you can't tell which forms, calls, or bookings are coming in, start with GA4. If both sound true, the bundle covers both for $50 less than buying them separately.

Getting thousands of clicks a month?

Enterprise is built for you. Enterprise Tracking and Analytics starts at $2,000, and the final quote comes after a short call where Austin confirms scope. Start the Enterprise intake.

What about refunds or canceling Website Care?

Full refund within 7 days of purchase. No refunds once work has begun. The Lead Leak Test ($39) is different: If the test finds no leak and no fix worth making, you get a full refund. Website Care cancellation is covered on the Terms and refund policy page.

Do you work outside Minneapolis?

Yes. Pastel Brands is based in Minneapolis and serves small businesses in major US cities. The work is done online, so these packages work anywhere.

Who is behind Pastel Brands?

Pastel Brands is a Digital Architects company, the fixed-price side of a Minneapolis agency that has been building websites, tracking, and ad systems since 2021. It is run by Austin McDowell. Reach him at hello@pastelbrands.com or (612) 459-7499.

Find out which leads you're missing.

Enter your business name, website, business phone, and email, then check out. Your results arrive by email right after checkout.

If the test finds no leak and no fix worth making, you get a full refund. Terms and refund policy